Luella is the perfect in-season brand for retailers who wish to offer discerning customers something different each time they visit. The Classic Star Jumper is now synonymous with Luella and has been imitated at home and abroad. But that’s just part of the story.
Introducing something new and fresh on a regular basis brings customers back time after time. The ability to order as much or as little as retailers need – when they need it – provides essential flexibility for independent boutiques as they compete on today’s high street. Being a one size brand (8 through to 14), Luella eliminates the need to buy multiple sizes allowing retailers to achieve 100% sell through.